ADN is owned by Ibero Americana Radio Chile, a community centered in information, music, entertainment, and sports activities, with over 26 million listeners in the country. They are a part of the Spanish PRISA group. Ibero Americana also has 10 more radios under their wing, transmitting a wide variety of contents for all of Chile.
With this Alliance, Santiago 2023 will reach homes and ears of all chileans, through the 91.7 radio frequency, and from Arica to Punta Arenas, all chileans will be able to follow up on the latests news about the Pan American and Parapan American Games.
Santiago 2023’s CEO, Felipe De Pablo, says “it is very important for the Corporation to be able to carry our message and news to all the country, this is why we are very excited and we believe this alliance will help us to spread the feeling that this event is owned by everyone, and even better, placed in all homes, cars and headphones of Chileans”.
Ricardo Berdicheski, CEO of IberoAmericana Radio Chile states: “it is a great pleasure to be a part of the most important sport event in the continent, and surely, the most important event in the history of Chile. Sports are a huge cause that unites us as a country and between countries, and Chile deserved to host an event of this magnitude. I am sure that this will be a milestone for high performance sports and ADN will be a part of this party reaching the hearts of millions of Chileans through audio waves”.
On his part, the Director of ADN, Carlos Costa, pointed out: “In ADN we are extremely happy to have been able to sign this agreement with Santiago 2023, which is the largest sports event Chile has ever hosted in its history since the World Cup in 1962. This link came naturally, since ADN is the number one sports radio and its reputation is widespread. ADN Deportes is an information, comment and companion space that is based in the interaction with the audience, which ensures that every content created about the Games will have the best possible representation and will be a priority for us, attending the huge relevance of the Pan American Games. I know we will be up to the task to cover this massive event, and it is our challenge and commitment”.
“We are happy to continue generating alliances with new brands, and we know ADN has an important reach in Chile, which is exactly what we’re aiming for on the road to Santiago 2023”, mentions Juan Carlos Chamy, Santiago 2023’s Commercial and Marketing Director
We are getting closer to the great date and we are happy that all Chileans can be closer to this great sports event.
Welcome ADN to the Santiago 2023 team!